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Job Details

Job Title
: Senior CRM Analyst
Required Skills
: Marketing, SQL, Unica
: 2 Months

Job Description



  • Advances the relevancy and effectiveness of CRM contact strategy through effective targeting selection using segmentation and all the other available drivers.
  • Evaluates effectiveness of campaigns using consumer metrics and campaign KPIs to inform future programs
  • Manages marketing automation tools including audience selection, campaign planning, and workflow development
  • Partners with internal and external stakeholders on strategic planning and campaign execution to meet marketing objectives
  • Develops and document well-defined standardized processes
  • Performs ad-hoc analyses as needed


  • BS/BA in marketing, computer science or mathematics (or related work experience)
  • 2+ years of demonstrated experience in database technologies and applications
  • Intermediate knowledge of relational databases including tables and joins
  • Experience with targeting and query tools like SQL, Unica or similar
  • Strong communication and collaboration skills
  • Experience designing and analysing campaigns to measure effectiveness
  • Ability to translate strategic plans into tactical programs
  • Strong detail orientation
  • Ability to work in a fast-paced environment and prioritize time to meet deadlines

Required Details

: 2-3 Years
Travel Required
: No
Clearance Required
: Yes

Contact Details

Contact person
: Uday Bhandary
: 678-675-1014

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